The Agriculture and Natural Resources Department of Rutgers Cooperative Extension of Cape May County will host, “Characteristics of Consumers Who Buy Value-Added Products at Agricultural Markets,” a free informative talk for farmers, on Thursday, November 9, 2023, from 6 to 7:30 p.m. at Rutgers Cooperative Extension of Cape May County, 355 Court House-South Dennis Road, Cape May Court House, NJ 08210.
The informational talk geared to local farmers will be presented by Ramu Govindasamy, Ph.D.
Professor and Chair, Dept. of Agricultural, Food and Resource Economics, Food Distribution Research Society (FDRS) Past President, Associate Director, New Use Agriculture and Natural Plant Products, and Extension Specialist, Rutgers Cooperative Extension. Attendees will learn who buys value-added products at the Agricultural Direct Markets, Agritourism Operations, and Local Food Markets, who ranks the availability of value-added products as important while participating in an agritourism event, and Consumer expenditure ranges on value-added products by demographics.
Jen Sawyer Caraballo, ANR County Program Associate for Commercial Agriculture, Cooperative Extension of Cape May County said, “By producing value-added products farmers can utilize more of their raw product, have the potential to increase sales and potentially open more marketing opportunities.”
Registration is required, go to https://go.rutgers.edu/unaqa62z. For more information, please contact us at 609-465-5115, ext. 3601.
Rutgers Cooperative Extension of Cape May County educational programs are offered to all without regard to race, religion, color, age, national origin, gender, sexual orientation, or disability.